Sell my music online: Promoting your songs : Blog

Unfortunately, it's become normal for people to say musicians won't make money. The old idea of the “starving artist” remains nowadays. Although, today there are a lot of ways a singer or band can promote their music and make profit from their art. The internet offers tools to sell music online and plenty of options to promote tracks, increasing your audience and earnings. Making money from songs provides the artist a possibility of investing even more into their work. You can buy new instruments, hire more staff, produce videos and recordings with higher quality, and a lot of other opportunities.

Making a profit

Musicians can choose different possibilities to be paid and boost their incomes online. Web stores are the first window that comes to mind. You can also trade exclusive content for die-hard fans and organize live-streams for donations and subscribers. Or even physically sell your singles, EPs or albums - just like in the old days. But without doubt one of the most smart ways to invest your cash is hiring a distributor to put your music on streaming platforms. Now let's get to know better the best ways to earn money with your music on the internet!

Online stores

After recording a new project, you should sell music online in as many places as possible to reach a larger percentage of listeners. And that includes online stores! Many fans can choose to buy your new music from a store they already use and trust, that is compatible to sync with their library, and even have their credit card on file.

Share exclusive content

What is more exciting for a fan than having a video or audio of their idol specially for them? There are plenty of platforms that intermediate this process. For example, the American crowdfunding website Patreon. The platform offers tools for creators to manage subscription content services, as well as ways for artists to build relationships with their audience and provide unique experiences for subscribers. You can record a video singing the favorite song of the fan who requested, interact with them, share backstages, lyrics, and more. Live-streams are another great way to make profit. You can go live with exclusive content or even use mechanisms that allow people to donate during the presentation. And you can use these moments for more than money: this is an opportunity to bond with your public, share a little bit about yourself, sing, play instruments, talk about your creative process, and so much more. Doing interesting live-streams stimulates the interest of fans to pay to see more and can help you to sell music online.

Physical copies are not dead

Yes, physical copies are not the top resource for artists nowadays. But it's unwise to think this kind of product is over. CDs and vinyl are conquering collectors, it is not strange to see people sharing about it on social media like TikTok and Instagram. According to the last IFPI Global Music report, physical copy revenue rose by 4% in 2022. And you do not have to be a famous name to sell it. You can set up a merch stall and commercialize CDs at shows, for example. Maybe even sign them!

Share your knowledge

Have you ever thought about giving classes? For real, teaching is a good way to earn money as an artist! You can offer one-on-one instrument lessons to add to your income while honing your skills. If you like the idea, you can also become a certified music teacher and work in public or private schools. It is a steady job that allows the artist to immerse in their songs. The musician can share knowledge with online music lessons too. Course platforms like Podia and Thinkific support you launching web courses. A practical aspect is that you just have to give the lessons once and sell again and again as many times as you want. It is important for a musician to have its own website. A personalized space where they can publish a biography, contact information, jobs, concert schedule and, mainly, sell music online. Keep a space on your site dedicated especially to the sale of concert tickets and your products.

Customized merch store

Another way to increase your income is to sell personalized products, your merch. It's normal for fans to want a shirt with the band's logo or the singer's photo, excerpts from the lyrics of their favorite song... In addition to clothes, mugs, backpacks, key chains and much more are also successful. Create your own online store and be the official source for selling these goods to your audience.

Social media

To build the hype of a release and turn it popular and profitable, social media is an indispensable tool. Today, almost everyone is found in these places. Musicians should have an account in all main social media - like TikTok, Instagram, Twitter, and Facebook. Think carefully about the kind of content each space asks for, and take this opportunity to get closer to the fans. Actually, not just to the fans but also to a new public who may stumble upon your profile. It is the time to be creative and go for your music promotion.

All those tips above are important but, probably, the most important destiny to sell music online and turn a profit is a music distributor. Why? In the age of the internet, it is crucial for an artist to have their tracks on major streaming services. Spotify alone has more than 500 million users. However, most of the highly accessed digital service platforms (DSPs) worldwide require a distribution service to upload music in their catalog. Decades ago, the only options for musicians was having distributors to enter into deals with record labels to sell music to physical stores. Now, digital distribution changed this scenario by cutting the middleman and allowing you to share your work online while keeping your royalties. What are royalties? They are copyright paid to the holders of the music - this can include artists who created the work, composers, producers, and others. Basically, if someone uses and enjoys a musical product, they must pay an amount of money to the holder. Streaming platforms increase your public and have plenty of tools to help you to reach new audiences. For example, your song can be added to a playlist and get more listeners. Spotify also has a mechanism called Pre-Save, which guarantees the track will automatically be in the library of the users who signed up. If a music receives a high amount of them, they understand it will have a good repercussion and release to a wider audience.

Choose Magroove

If you are confused about which music distributor to choose, your problems are over. Magroove is the top option. The company is a free service that focuses on helping independent artists with creative solutions. Magroove will upload your songs to more than 40 of the main streaming platforms and online stores around the globe. The list includes from social media like TikTok and Facebook to Spotify, Youtube Music, iTunes, Deezer, Tidal, Google Play Music, Amazon MP3, and iHeart Radio. With Magroove you keep 100% of your royalties. They don’t take any part in the song and are also paperwork-free. There are no attachments, while other services may take a substantial part of your royalties for themselves. Speaking of making profit, we need to take into consideration the most smart ways to invest them and Magroove will help you to save money. The company does not charge upfront. Service only gets charged if the artist makes money from the digital royalties, with a collection of USD 5 a year per release. What is considered a release? A song, an EP or even an entire album. If the musician makes less profit than USD 5, the company won't take any money and won't take the release down or levy any taxes.

The firm also offers features to achieve other topics mentioned in this article. Magroove provides a website builder to support artists to have their own web pages. It supplies a custom domain, audience’s data analytics, fully customizable themes, newsletter, SEO tools, mailing list, and more. Besides that, they provide Spotify Pre-Saves as well. The company has an online store builder too, so you can sell your band merch. You will have access to free custom products, automatic production, payments, and global shipping. All with the lowest fees in the market and keeping a space for fans donations at the web page. Magroove also provides link trees. They are useful tools to facilitate the public to find important links for the singer or band. For example, official websites, social networks and, online ticket sales. People need to easily reach where they can buy your tickets and products. Another relevant link for the list is for your exclusive content - pages like Patreon.

Start now

Let’s learn how to upload tracks in Magroove with an easy step by step guide.

Prepare your files: choose your favorite record!
Create a Magroove for Artists account: it is hassle-free, you can sign up with a Facebook, Spotify or Google account.
Fill in your song, EP or album name and year of creation.
Insert the cover art of your work.
Pick a release date.
Add at least three artists that influenced your music the most to support the firm’s musical AI to kick-start on classifying your tracks.
Answer to a quick copyright checklist.

Ready to go! Now just click on submit and Magroove will send your tracks to the best platforms and help you to get famous and make money! SIGN UP TODAY

Sell my music online: Promoting your songs